By: Michael Kanazawa
Earlier this week my eBook “People Don’t Hate Change, They Hate How You’re Trying to Change Them” was posted on the Change This! site. Change This! is a site with free, downloadable essays and mini-books. It was conceived by Seth Godin and is now run by 800 CEO Read. If you haven’t been there yet, it is worth a good look.
This eBook is a great, and free, way to sample what we have to say if you haven’t read the book yet, and a fantastic way to share our message with others who would benefit from it. Anybody who is challenged with implementing a strategy or major initiative, looking to accelerate their results, and fully engage their organization would benefit from the ideas and tips. If the concepts make sense to you, please help us spread the word by forwarding or sharing the link to the eBook.
Michael Fitzgerald who writes for BNET, The New York Times and Fast Company and many other top publications calls the essay a “fun and mind-turning essay” that provides “an excellent synopsis of the book ‘Big Ideas to Big Results.’” Hope you enjoy and find value in this latest piece.









Thanks, I love your ebook and I love ChangeThis. Always great articles and you’re is definitely one of my favorite as change is such a difficult thing to make happen, any guides and understanding of it helps to make it happen! Thanks for the sharing…
People hate how you are trying to change them. How great a line!
Resistance to change is felt in every relationship - why does this not carry over to organizations.
Hi! I wanted to let you know that I’m spreading some positive buzz about you and your site on my blog today: http://www.sharingatwork.com/2008/08/knowledge-sharing-links-for-8042008.html
Hope you like it, please let me know what other great stuff I might have missed.
Thanks!